Plan, book, share and earn — all in one place.
Alike is a creator-first social marketplace, built on the power of the creator economy. Launched in collaboration with Dubai Tourism, we're excited to connect travel enthusiasts worldwide with a world of possibilities.
Imagine a place where:
Travellers can discover hidden gems, get inspired by authentic content, and book those experiences seamlessly - all on one platform. No more endless browsing across multiple websites!
Travel content creators can share their unique perspectives and turn their passion into income. We empower creators to build their own online studios, curate bookable experiences, and earn a share of every booking they inspire.

Alike is more than just a travel platform.
It's a vibrant community where creators and travellers converge.
Our Mission
Our mission is to empower travel content creators to turn their passion into income by providing a seamless platform for sharing and booking unique travel experiences.
We strive to connect global travelers with authentic, personalized journeys, making travel planning, booking, and discovery simple, inspiring, and rewarding.
Our Vision
Our vision is to revolutionize the travel industry by creating a world where every traveler can explore the globe through the eyes of real people, and every creator can earn a sustainable income by sharing their unique travel stories.
We aim to become the go-to platform for discovering, booking, and sharing travel experiences, fostering a global community of travelers and creators who inspire and support one another.
178+
Countries Covered
500K+
Customers
200+
Nationalities Served





Our team, our spirit.
Our people are at the heart of everything we do. We’re a diverse group of passionate individuals who thrive on creativity, collaboration, and a shared love for travel. Our workplace is more than just an office; it’s a community where every voice is heard, and every idea is valued. We believe in fostering a supportive, inclusive environment that encourages growth and innovation.
Together, we’re not just building a company—we’re creating a movement that redefines the way people experience the world.

Curated experiences by real travellers

From passport to paycheque
The Alike Story
Milestones and moments
2016
kitmytrip is born
kitmytrip is established in Dubai with a connectivity service as it's first offering.
2017
DXB Launch
kitmytrip goes live with shops at Dubai Airports Terminal 1 and Terminal 3.
2018
Infinity Takes Shape
We release the first iteration of our Infinity modular platform. We inaugurate our UK office.
2019
Experiences Launched
Experiences & attractions launched as the second offering for the UAE market with great success.
2020
Infinity & EU expansion
We successfully manage the Covid storm, by doubling down on investments in the Infinity platform, launching services in Europe.
2021
Global Expansion
We consolidate our services under one brand and use the capabilities of our platform to rapidly expand to 178 global destinations and introduce new service offerings.
2022
Alike is Launched
kitmytrip evolves into a social travel marketplace, Alike, and launches serveries in collaboration with Dubai Tourism and with Dubai as the partner city.
2023
India Market Expansion
We open dedicated offices in India and launch all our offerings for the Indian diaspora.
2024
Abu Dhabi Pass Launch
Alike launches the official city pass for Abu Dhabi in collaboration with DCT Abu Dhabi at ITB Berlin.









